The pioneering and only online aviation show in the Philippines, Allstars at Your Service (AYS) produced by AirAsia premiered its second season today via airasia Facebook page and airasia YouTube channel, this time featuring top leisure destinations and activities with Filipino celebrities actively participating in the advocacy to rebuild confidence in air travel.
AYS Season 2 kicked off with a virtual live show on airasia’s Facebook page and YouTube channel with its very energetic hosts AirAsia Philippines’ Spokesperson and Head of Communications and Public Affairs, Steve Dailisan and former GMA 7 Starstruck finalist, now working fulltime as an AirAsia cabin crew, Princess Guevarra.
This season, Steve and Princess will be joined by a new segment host, Alvin Lasco, also an AirAsia cabin crew and a social media influencer who will add value to the show through his engagements with fellow influencers and celebrities.
The production team took it a notch higher for season 2 as they widened the show’s scope and concept. Aside from developments in innovating the audio visual components, transitioning from virtual studio shoot to on-site shoot, flying to AirAsia’s top local destinations in the Philippines, two new segments were introduced with the goal of uplifting travel experiences, and featuring celebrities and influencers flying with AirAsia.
Adapting also the previous season’s concept of featuring inspiring stories of our Allstars, the production team has decided to expand the initiative by highlighting the resilience of AirAsia’s partners, stakeholders as well as other businesses who are also diligently working, optimistic about the recovery of the tourism sector.
TARA with AirAsia
Tara with Airasia, being the main segment of the show, will take you to airasia’s top local destinations, such as Boracay, Bohol and Cebu.
Aside from focusing on health and safety protocols, each episode will showcase new experiences: best eats, exciting summer activities, feature-worthy hotels, locals and community businesses, and many more that will allow viewers to reimagine and rediscover their most missed leisure destinations.
Be with your Stars
Since the start of the pandemic, AirAsia has flown more than 30 celebrities and influencers to various leisures destinations in the Philippines. The biggest names in the showbiz industry have all agreed to partner with AirAsia for free having only one advocacy---to sincerely help revitalize the tourism sector which was severely impacted by the global pandemic.
The star-studded segment, “Be with your Stars”, not only highlights the multi-layered safety measures on ground and in flight but also shares messages of hope among artists to inspire those in the tourism and travel sector to keep pushing forward until we see the end of the pandemic.
On its pilot episode, catch Ms. Universe 2018 Catriona Gray and award winning actress Jodi Sta. Maria as they share their dream travel destinations. Meanwhile, Binibining Pilipinas Grand International Aya Abesamis and Binibining Pilipinas Intercontinental Emma Tiglao bared tips on how to confidently sport your beautiful beach bodies.
Get to know your Allstars
Get to Know Your Allstar is the heart and soul of AYS. This segment features remarkable Allstars (AirAsia employees) who are sources of inspiration among their colleagues.
In this season, AirAsia Philippines’ CEO Ricky Isla job swaps with some airasia employees. This unique experience allowed him to better understand the challenges of the job and have made him appreciate even more the hard work and passion of our Allstars.
According to AirAsia Philippines CEO, Ricky Isla, “Allstars at Your Service is a product of our innovative ways of communicating the new normal trends in air travel to our guests. More than anything else, it seeks to educate and inspire viewers to continue to dream big while we all look forward to the end of the pandemic.”
“AirAsia takes pride in bringing AYS, the 1st and only aviation show in the Philippines that also speaks of doing more with less in terms of production value. I’m also grateful to all the celebrities and influencers who have shown support along with helping other businesses to grow and recover, as we prepare for the comeback of greater demand in air travel.”
Allstars at Your Service partnered with Crimson Resort and Spa Boracay, Feliz Hotel Boracay, Movenpick Resorts and Spa Boracay and Tropicana Ocean Villas, Boracay which are all under SNAP, airasia’s flight plus hotel bundle option.
“We also would like to thank our partners such as hotels, resorts, restaurants and other establishments, who have all come together to help rebuild the travel and tourism industry,” added Isla.
At the the end of each episode, there will be a question of the week, where participants can get a chance to win airasia shop items; and on the season ender episode, one lucky winner will be chosen via raffle, and will claim a round-trip ticket for two to his/her choice of AirAsia local destination.
Catch Allstars at Your Service every Friday, 6PM on airasia Facebook page and airasia YouTube channel. Don’t miss to travel and enjoy the summer heat. Tara with airasia!
No comments:
Post a Comment