Elevate your next virtual event in the ‘new normal’ at Smart Araneta Coliseum and New Frontier Theater

When it comes to entertainment and sporting events, two places instantly come to mind—the Smart Araneta Coliseum, and the New Frontier Theater. Both strategically situated in Araneta City at the very heart of Metro Manila, these venues have become favorite go-to leisure spots through the years. 

Since its opening in 1960, the Smart Araneta Coliseum has been a fixture of Filipino culture. Countless memorial events took place at the Big Dome. From some of the biggest athletic events (like the world-renowned 1975 Thrilla in Manila to local favorites like PBA and UAAP/NCAA collegiate games), to the prestigious Binibining Pilipinas pageant (which is being staged in the Big Dome since 1964), up to the highly anticipated concerts of big celebrities (like Lady Gaga, Bruno Mars, Super Junior, among others), the Smart Araneta Coliseum in considered the place to be.

And even if the pandemic has temporarily halted live events, the Smart Araneta Coliseum was able to quickly adapt to this change. Recently, it served as home to several large-scale virtual events like Sarah Geronimo’s Tala Digital Film Concert, the 2021 Wish FM Awards, and the Shopee 7.7 TV special. The Big Dome also managed to hold this year’s Binibining Pilipinas pageant in a ‘new normal’ setup.

Not to be left behind is the New Frontier Theater, which has transformed from a classic entertainment landmark in the 60s to an ultra-modern theater it is today. It has hosted a slew of international acts such as Daniel Caesar, Rita Ora, Kodaline, GFriend, Tiffany Young, Jay Park, and many others. It was the venue for the 30th Awit Awards, MYX Music Awards 2017, and a variety of TV shows. And during the pandemic, it has also been the home of Viva TV’s The Wall game show.

Now, it’s your turn to make history at the country’s most storied multi-purpose venues!

Smart Araneta Coliseum, being one of the largest indoor arenas in Asia and one of the largest clear span domes in the world, is the perfect venue for any of your big events. May it be entertainment or sports, you are assured that the Big Dome has all the features to elevate your event. 

“The Smart Araneta Coliseum is one of the most spacious venues in the country today. For almost 60 years, the Big Dome has brought together many people and has given them a state-of-the-art entertainment experience. Today, it continues to be a venue of choice for many virtual events, and we look forward to hosting one of your virtual events here,” Irene Jose, COO of Uniprom Inc, said. 

The Big Dome is also capable of hosting a bubble set up for a variety of sporting events. Given the proximity of Smart Araneta Coliseum to Novotel Manila Araneta City, athletes can be safely housed in the nearby hotel, and they can just conveniently walk to the Big Dome for their game.

As for New Frontier Theater, it’s a flexible venue that can accommodate your varying needs. All you need is to simply transform the venue from a theater-style set-up to a trade hall by just removing the seats.

On top of all these, both Smart Araneta Coliseum and New Frontier Theater feature nearby Araneta City al-fresco dining spots, cool coffee shops, and numerous retail brands from a wide variety of establishments to choose from.

“Smart Araneta Coliseum and the New Frontier Theater can house any of your events while promising to deliver an unforgettable experience for your audience, even those watching virtually,” Jose said. “We are committed to bringing you a venue that fits all of your needs while also ensuring the health and safety of your staff, your athletes, and performers.”

Health and safety protocols are strictly observed in Smart Araneta Coliseum and New Frontier Theater, so event organizers are assured of a safe and worry-free staging in these historic venues.

To reserve the Smart Araneta Coliseum and the New Frontier Theater, please contact Maricar Bernabe at 0908-8816207 and cbernabe@aranetagroup.com. To learn more about the Smart Araneta Coliseum, please visit www.smartaranetacoliseum.com. And to discover what the New Frontier Theater has to offer log on to www.newfrontiertheater.com.