Free Coffee, Light Exercise, and Relaxation
Start the day with fresh air, gentle movement, and good company at aRUNeta Run Club: A Grand Meditative Morning on September 14, from 5 AM to 9 AM. Grandparents can join Qi Gong sessions, then enjoy free coffee and mixed pastries while catching up with loved ones and fellow participants. It’s a refreshing way to energize the body and soul while bonding with family and the community.
In today’s fast-paced retail environment, customer expectations are higher than ever—and frontline staff are at the heart of meeting them.
This was the central theme of the latest free seminar hosted by Araneta City in partnership with the J. Amado Araneta Foundation (JAAF) and the Department of Trade and Industry (DTI) on August 8 at The Hub in Cyberpark Tower 1.
Leading the discussion was entrepreneur and sales coach Ruben Lanot, who shared practical insights on how retail teams can elevate the in-store experience and build lasting customer relationships.
He highlighted the important role that frontline retail staff play in a business, directly influencing customer experience, sales, and loyalty through service and product knowledge. “More than just employees, frontline retail staff are the living, breathing representation of a business, and its success greatly depends on their ability to connect with customers,” Lanot said.
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There’s nothing like going to the movies. As the lights dim and as the screen comes alive, you are instantly transported to new worlds. There you experience a plethora of stories and experience different lives. It is escape, exploration, and discovery all at the same time. It allows us to delve into our shared human condition—deepening our understanding and broadening our horizon. It is nothing short of magical.
And that transformative power of cinema is exactly what’s celebrated at Gateway Cineplex 18.
“Movies are a way to escape, but they also bring us together and connect us with one another,” Irene Jose, COO of Uniprom Inc. said. “We know our moviegoers want to be immersed in the story, which is why we’ve made it a point to deliver an exceptional cinema experience. And now, we’re taking it even further by introducing unique, first-of-its-kind concepts here in the country.”
The exhibit “Maria: A Kaleidoscope” is an exploration in presenting the traditional image of the Filipina in Filipiniana attire by artist Norjan Ismail Abbas. Moving further along his “Talukbong at Tapis” 2024 exhibit, Maria is a focused exploration into the “Alternative Filipiniana.”
For this exhibit, “kaleidoscope” refers to the different images/roles of the Filipina at a certain historical period, probably at the turn of the 20th century or post-American period, as seen in these images. In Maria, one can glean the iconic women of Fernando Amorsolo’s paintings: images of women bathing in rivers, women selling in the town plaza, and women going to church.
Abass, in this second iteration, utilizes the abstract, the modernist, and Fauvist-inspired styles (though most of the pieces are in muted colors) in the representation of the Filipina with a strong emphasis on her garb. It is a re-imagination of the nostalgic colonial Filipina using a contemporary lens.
Delivering real value to customers is the key to business success. This was the central message of marketing strategist and educator Jerry Yao during Araneta City's free seminar for its lessees held on May 16 at the Gateway Cineplex 15 of Gateway Mall 2.
Yao, also known as “The Marketing Sensei PH,” discussed in the seminar some marketing basics, reinforcing the importance of customer-centric marketing strategies in today’s competitive landscape. He also shared marketing tips and tricks that will help businesses maximize profitability while providing better customer experiences.
Yao began his presentation with a discussion on value, defined in marketing as a customer-perceived difference in a brand’s product or service when compared to those offered by competitors. He said that one easy way for businesses to identify value for customers is by asking themselves why a customer should buy from them.
Present during the turnover ceremony were (from left) Darwin Labayandoy, Novotel Hotel Manager; Diane Romero, JAAF Executive Director; Rowell Recinto, JAAF Trustee and Araneta Group Senior Management Consultant; Maria Garcia, Cluster General Manager; Felicia Ayechanmon, ibis Styles Resident Manager; and Kristine Alba, Cluster Talent and Culture Director.
This Father’s Day, Araneta City pays tribute to all father figures by honoring their stories, sacrifices, and strength. From June 14 to 15, the City of Firsts brings us to DADDYVERSE, where we celebrate all dads with an out-of-this-world array of fun, entertaining, and informative activities. From engaging talks, pet events, and fun runs, there’s something great waiting for every dad!
As the Philippines commemorates the 127th anniversary of its independence, the City of Firsts proudly celebrates PARA KAY JUAN, a tribute to the pride, spirit, and creativity of the Filipino people. Through a vibrant lineup of activities, Araneta City puts our culture, identity, and homegrown talents in the spotlight.
This April 2, Araneta City once again joins the global celebration of World Autism Awareness Day to reinforce its commitment to inclusivity, understanding, and appreciation of all individuals.
Every year on this day, communities worldwide unite to enhance understanding, inspire action, and provide greater support for individuals with autism. This year, the City of Firsts partnered with the Philippine Association for Citizens with Developmental and Learning Disabilities, Inc. (PACDLD) to come up with meaningful activities from April 2 to 4 that celebrate the talents and contributions of individuals with autism, raise awareness, and encourage community support.
The country’s grandest and most prestigious beauty pageant is on the lookout for its next set of queens. The search is on for Binibining Pilipinas 2025, with the application process for aspiring candidates opening earlier this month.
“For over six decades, Binibining Pilipinas has been a platform for empowered Filipinas to showcase not only their beauty but also their intelligence, confidence, and advocacies,” Irene L. Jose, Executive Vice President & Chief Operating Officer of Uniprom said. “We are excited to welcome a new batch of Binibinis who will carry on our legacy of excellence and representation on the global stage.” Uniprom is the organizer of the Binibining Pilipinas Pageant.
In a world that continues to evolve, one truth remains: women have always been at the heart of progress. This International Women’s Day, Araneta City proudly stands as a beacon of empowerment, inviting everyone to join in a celebration of strength, leadership, and equality.
From March 8 onwards, the City of Firsts honors women’s achievements and propels them higher to meet their greatest potential. Under the theme #HerTimeIsNow, this year’s festivities serve as a powerful call to action—a declaration that women’s voices, visions, and victories deserve to take center stage. Through immersive activities, inspiring conversations, and creative showcases, Araneta City amplifies the advocacies that push the cause of Filipinas forward.
Araneta City, the City of Firsts, continues to be recognized as a leader in urban development after being named the Most Innovative Mixed-Use Urban Developer in the Philippines for 2024 by International Finance, a prestigious business and finance magazine based in the UK.
Rowell Recinto, Senior Management Consultant of Araneta City, and Marjorie Go, VP for Marketing, received the award during the ceremony held in Bangkok, Thailand on February 21, 2025.
This prestigious recognition underscores Araneta City’s significant progress in building a modern, sustainable, and inclusive urban ecosystem that meets the diverse needs of an evolving populace. Araneta City seamlessly integrates residential, commercial, retail, and entertainment spaces into a vibrant destination which in the end, fosters community connectivity and enhances quality of life.
Fast forward 10 years after, Gateway Gallery, the art museum of Araneta City and managed by the J. Amado Araneta Foundation, has expanded the permanent and banner exhibit with its other projects: museum guides, augmented reality, a museum app, a workbook for children, and a traveling exhibition. Gateway Gallery reinforced and strengthened its programs, especially those in support of emerging Filipino artists.
Araneta City’s green spaces allow for relaxation and respite amid today’s fast-paced life
Living in the metro offers countless opportunities for professional growth and recreational activities, making it easier to balance all aspects of modern living. However, city living in the city can also be stressful and tiring. Pollution, traffic, and the hustle and bustle of city life can sometimes affect our emotional, physical, and mental well-being.
City of Firsts marks seven decades of pioneering achievements and memorable milestones
For seven decades, Araneta City has embodied its iconic status as the City of Firsts, consistently pioneering innovative projects and transformations to meet the ever-evolving needs and preferences of its customers.
Araneta City’s story is one of continuous evolution, balancing a nostalgic memorable past with a keen eye on the future. Its innovative approach to urban development serves as a model for other business districts across the Philippines in seamlessly blending heritage with progress.
This October, in honor of Breast Cancer Awareness Month, Araneta City is taking a prominent stand in raising awareness for this vital cause. With the theme "Bloom in Pink," the City of Firsts is transforming into a symbol of hope, shining a light on the strength of women battling breast cancer while providing unwavering support to survivors.
The City of Firsts is one of ten awardees in this year's awards
Araneta City was among the developers in the Philippines to be given the BCI Asia Top 10 Developer Award for 2024 for its visionary approach to urban development, with a special focus on the groundbreaking design and features of Gateway Mall 2.
Given by BCI Central in a ceremony on September 27 at the Shangri-La The Fort, the award places the City of Firsts among the leading developers in the country and across the continent and celebrates its industry-leading innovations in modern architecture, sustainability, and exceptional user experience.
One of the largest art events this year happens from September 26 to 29
Philippine art’s titans and up-and-coming artists are coming together for one of the most anticipated art events of the year—the Gateway Art Fair!
The event, which is set for a spectacular return this September 26 to 29 at the Quantum Skyview of the New Gateway Mall 2 in Araneta City, promises to be the largest iteration of the Gateway Art Fair yet!
Celebrate your grandparents with a shindig at the City of Firsts
The City of Firsts is once again pulling out all the stops to make Grandparents’ Day more fun for lolo, lola, and everyone in the family! This weekend, Araneta City turns back the clock to bring back the memorable ‘70s vibe and get everyone feelin’ groovy and happy.
Avail fab healthy treats at Farmers Plaza
Farmers Plaza is the perfect destination to give our grandparents a day focused on pampering them and improving their health. On September 8, Araneta City will hold a Grand Health Day with free medical services like blood pressure checks and consultations to ensure our beloved grandparents are healthy and in great shape.
A special treat is also in store for granny on this day! With just a minimum purchase of P500 at any Araneta City store, our grannies can take part in the Granny Makeover and avail free services from our participating outlets.
30 exhibitors, more than 1,000 artworks will be seen at one of the country’s leading art events
One of the most anticipated art and culture events is making a comeback this September!
This year, the Gateway Art Fair, managed by the Gateway Gallery of the J. Amado Araneta Foundation (JAAF), the social arm of Araneta City, is returning bigger and better with 30 participating exhibitors, offering more than 1,000 pieces of art to connoisseurs and enthusiasts alike. Happening this September 26 to 29 at the Quantum Skyview of Gateway Mall 2 in Araneta City, the Gateway Art Fair aims to highlight the best of Filipino artistry.
“The Gateway Art Fair is now in its third year and it brings together the largest number of artists, art groups, and art galleries under one roof to showcase the best of Filipino visual art. And as we mark this significant milestone, we are proud to invite everyone to come to this art fair to see Filipino talent and excellence in full display,” Diane Romero, JAAF Executive Director said.
